Our Approach
Our team, armed with a comprehensive SEO strategy, embarked on a journey to transform Sugandh Lok’s online visibility. Here are the key steps and strategies we employed:
Content Strategy
In crafting Sugandh Lok’'s content strategy, we recognized the importance of relevance and engagement in the dynamic digital environment of Bangalore. We implemented a multifaceted content plan that included not only industry-specific content but also event-specific content to resonate with the local audience. This strategic approach involved planning and creating content for popular festivals celebrated in Bangalore.
- Event-Specific Content: To deeply connect with the local audience, we developed content that celebrated and provided valuable insights into Bangalore’s rich cultural tapestry
- Festival Insights and Guides: Our event-specific content included festival insights, guides, and tips, offering valuable information to both locals and those interested in Bangalore’s unique culture. This approach positioned Sugandh Lok as a source of knowledge and a respected contributor to the local community.
Backlink Building
To boost domain authority, we executed a 3-Tier backlink building strategy. We acquired high-quality, industry-relevant backlinks, which bolstered the website's credibility in the eyes of search engines.
Technical SEO Overhaul
We performed a detailed technical SEO audit, identifying and rectifying issues related to page speed, mobile responsiveness, and crawlability. This led to an immediate improvement in website health
Localised Keyword Strategy
We conducted extensive keyword research, identifying high-potential keywords relevant to the Agarbatti niche. We optimized existing content and created new, keyword-rich content to improve search engine visibility.